When doing churn and burn projects, what kind of anchor diversity should I be working with? I've heard of people doing only their money kw as their anchor and ranking well with that, would having fewer anchors like that affect how quickly you get penalized? I mean does having greater anchor diversity help with the longevity of your site (lasts longer without being penalized)?
Also what should the percentages for generic anchor text and domain as anchor text be for C&B projects?