Scraping for keywords vs. using keywords to find target sites
I am just trying to figure out if I am being redundant with something I am doing.
In order to find context relevant sites, I have been clicking on Options-->Advanced-->Tools-->Search Online For URLs and then entering a keyword such as *keyword* in order to export a list of identified sites.
However, when setting up a new campaign, there is also an option to "Use keywords to find target sites." If I just select that option, does it do exactly the same thing as what I am already doing? If so, it seems much more efficient to do it that way, rather than scraping online to identify a separate list of context relevant sites.
If someone could clear this up for me, I would appreciate it.